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One thing I love about living in the city is that I can get HVAC installation in Manhattan, NY in a hurry. An unexpected failure of my air conditioner left me sweating bullets for a while, but when I called an installation company, they rushed to my home with a new air conditioner faster than I could blink. They popped in the new air conditioner and took the old one out and put it on their truck without skipping a beat. It was like one of those pit crews that change the tires at the race track. They performed like a well oiled machine, or in this case, I guess a well oiled air conditioner.

My brother came over the same day with his children. If they had come while the air conditioner wasn’t working, they would have been hot, and kids don’t like to be hot for long. They start to complain, and eventually they start jumping around like cartoon characters. I did have a backup plan to deal with this in the form of water balloons and water guns, but I decided that we would save that for another day. Instead I decided to have a little cookout in the backyard.

My brother brought some chicken and I had some honeydew chopped up and chilling in the freezer. My brother and I always try to take control of the grill because each of us feels that we are a better cook than the other person. I have my own spice rub and sauce that I like to use, while my brother has his own. We decided to let the kids judge which one was better by having a competition. When we asked the kids which one they liked more, they couldn’t make up their minds. I guess to them, it didn’t matter.

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Web Design 2Web configuration can be a charming and satisfying background. It’s an exchange that joins specialized aptitudes with inventive capacity. On the off chance that you feel good with PC innovation and you appreciate making archives, web outline can be an awesome approach to consolidate the two hobbies.

That being said, it’s continually overpowering to think about learning as another ability. Before figuring out how to wind up a web fashioner, you ought to ask yourself, “Would it be advisable for me to end up a web creator?”

There have been a lot of delights, additionally a lot of disappointments. In case you’re considering turning into a web fashioner, there are a few things you ought to remember.

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Graphic DesignOwning a realistic thinking of organization can be entirely feverish in light of the fact that various customers who just adjustment their necessities step by step as indicated by their psyche changes. So it’s fundamental that you just correspond legitimately with the customer before tackling the task. A few terms which may encourage your to attempt to in this way are; talk about the due date issues, installment terms, the fine art that must be given and the entre adaptation of your work exceptionally well and if potential get it recorded on a bit of paper as an agreement and after that get it marked by the buyer and you ought to likewise seal it with your marks.

Along these lines you should dependably record the installment that is expected contrasted with the work that you’ve done. Additionally, list the installment that must be finished by the customer in the event that he himself wipes out the undertaking or likewise express the installment that you’d settle for on the off chance that you scratch off the venture mid way.

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Fundamental Web DesignAssignment conveyed through the World Wide Web are typically made through web plan. Therefore, web outline can be characterized as the expertise used to make these presentations. Originators make such presentations utilizing the web program or programming, for example, web TV customers, RSS perusers and microblogging customers. The product utilized must be web – empowered. This is normaly done with a specific end goal to produce a compilation of electronic records situated on a server. It is likewise fundamental for the presentation of substance and in addition intuitive elements or interfaces so that the end client can without much of a stretch access them as pages. Web plan includes the position of a few components including content and bit-map pictures, for example, gifs, JPEGs and also GIFs on the page. The utilization of HTML, XML and XHTML helps creators to put these web components.

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Web Design ServicesComputerized advertising has turned into the most effective weapon for organizations hoping to make an imprint in the web world. What’s more, the initial phase during the time spent computerized showcasing is to have a professionally composed site prepared for your business. This is the place site plan administrations come into the photo. In this post I am going to share some essential things that you have to consider before selecting an organization for your site outline needs –

What are your desires?

Each business has a set target gathering of people. Before you pick somebody who can offer you with your site some assistance with designing, you require have a thought in the matter of what would you like to accomplish with the site? Will it be intended to catch a specific arrangement of gathering of people? Is it going to be brimming with data? Is it going to be a wellspring of good times for the guests? What’s more, get answer to comparative different inquiries. All things considered, the architect will likewise need to recognize what you anticipate from his/her administration. Continue Reading

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Website VisitorsIt is safe to say that you are glad for the items and administrations you offer available to be purchased? It is safe to say that you are certain that your clients will return for additional? Do you have an alluring site that offers your products? Lamentably that is insufficient to make an online business fruitful. As essential as the aforementioned things might be, they are of little utilize when there are no guests to your site and the general population stay oblivious as to the presence of your merchandise and administrations. To beat this and give your business a head begin the most reasonable thing to do is purchase focused on site guests.

Why Purchase Website Visitors?

In the event that there is no movement there will be no deals. It is just when you have a consistent stream of guests that you can utilize other advertising procedures to keep them revisting and keen on your items. While there are other free strategies to accomplish the same results, for example, SEO, post web journals, remarks on discussions, and so on, they might take an uncommonly long time with no anticipated results. Purchasing movement however might demonstrate comes about overnight. Continue Reading

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Man is a social animal. Relationship plays a very important role instructuring the life of human beings. A person cannot stay alone for long and hence need the company of others. A companion can be in the form of friend or soul mate. Dating is a very common kind of activity that is done by most of the new couples these days. People are involving in such kinds of activities that can easily provide them to know each other well. Technology is helping people to select their partner in a very easy manner. The presence of various kinds of portals under this category is helping people in selecting their suitable life partner. Most of the people are searching for free dating website for finding their perfect match. There are various kinds of portals available and most of them are paid alternatives. Some websites also provide free service to the users in order to select their match.

The interest of people varies from one time to other. The presence of various portals can help across people who are having the same interest at the same time. This is of good benefit as it will help for making a perfect match at the time of need. It has thus become very necessary to find dating website for finding people with same interests. There are many free websites available in the present time. Users must be able to select it as per their choice. This will further help them to make better decisions in life. Dating can be more fun especially when you have a good partner. The entire charm is added up with an excellent partner. Users really find it easy to communicate and then propose for dating on these websites.

Dating has also become one of the other means for entertainment. There are lots of other activities, which are correlated to this activity. People are thus willing for free dating website for finding perfect match. Internet has become a very common platform for finding partner. These portals help in making new friends as per the user’s choice. The friendship can be later turned into dating. The website need simple registration and the user need to mention his/her area of interest. It further helps in making friends of same interest. Many people are still wondering for dating website for finding people with same interests. It can also help to find soul mate as many people settle down with the help of these websites.

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There are many E-commerce website designers, but finding the best the one who fulfills all your requirements is pretty tough. Let us talk about E-commerce store and the advantages of E-commerce first. If you are planning to move up with expanding of your business then the E-commerce store will be a good investment for you. There are many websites on the web the offer good services, so how will your website stand in such a high competitive listing? The answer is to have a website that is user friendly and has a good design. One important thing that helps you website is search engine optimization. As there are many websites on the search engine listing, for you website to stand on the top, the only way is search engine optimization. There a many users who use search engines to find anything, and the results get displayed. To the max, the users surf till the third page of the search engine. For you site to list in the top results of search engines, and grabbing the benefits of E-commerce, a best E-commerce design does wonders. Proper requirements should be provided to the E-commerce website designers to get the exact design of the website.

The first thing is the frankly mention the services that your website provides. Do not fool the viewers by providing useless information that may lead to bad name for the website. For example, if your website provides a specific product of natural ways to increase your health, then mention all the points that suit the product. Do not mention weight gain and grab the users, as the users might land up to your site in search of weight gain and would feel deceived. Remember, by gaining customers trust your website will be appreciated and will also lead to purchase of your products.

Also, the E-commerce design also requires usage of keywords to market the product, but with over promoting the product with this technique might lead to the website getting penalized by the search engines. Drawing traffic from search engines in a correct way leads to bookmarking of sites and customer satisfaction. There are also users who remember the website or bookmark the website and become a frequent user of the website. The search engine spiders are efficient in detecting the actual content from the website. If the website is on the top listing and does not provide the information that
the user need, then the user will move to other websites.

The best way to build a good name for the E-commerce website is to include a way with which the customers can contact you. The most common way with which most of the customers contact or share their thoughts are with the help of comments and email address provided. Also, place your phone numbers and email address, which will help the customers to contact you while placing the order and also know more about the services.

Another best E-commerce design technique is to sell the products actively. Compare the other similar products with your product and mention the advantages and upfront your product. This would compare the products and upfront your product with the plus point. The best E-commerce Website Designers will make the website look user friendly and pleasant.

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A One Stop Site for Frequent, Everyday Information Requirements Makes an Advent >

One website which is not false and provides a range of information on several subjects.

The Web is the very first stop; most make when searching for info. Sifting through multiple websites in search of reliable information, nevertheless, is always a tall buy. With Atinaz.com, there is no need to look further. Here is one website that includes a variety of articles on a multitude of topics, all in one single spot.

Online writers research topics in depth before creating an easy-to-read articles because of their audience. The issues selected are to the point and provide an opinion on a range of subjects like Law, Basic Construction, Entertainment, Family and Children, Promotion, Marketing, IT and Engineering, Real Estate and much more. Every one of the internet publishers makes the effort bring out issues that are consistently sought after and to touch the pulse of their audience. Increase insight into the subjects that are in vogue together with assistance from blogs that are featured.

Each of the articles on Atinaz is exceptional as the subjects usually are not dealt with-in a generic manner. Common issues are taken up and dealt with exactly. These may range from being to avoid a blocked drain, to dealing with tree removal demands to learn to get a chimney installed and more. For instance, this article on Ways to Prevent Blocked Drain discussions about how a break-in the sewer line can be an irritating issue that may be solved by selecting local drain cleaners. Apart from this, it’s very hard to find where the sewer is broken which helps it be very hard to repair. The article also includes tips that are powerful to avoid drain clogging. Or it may be another interesting matter on Tree Removal that discusses using precautionary steps to be taken, how and why to employ an arborist the best tool, and removal costs.

Be it fire or a hobby, standing out in the bunch has become crucial to locating a person’s identity. Fashion connoisseurs additionally underscore the requirement to appear exceptional. So articles on hair correction to finding the perfect sunglasses can not be quite unhelpful.

Weight gain, depression, stress are a few of the normal difficulties being faced by men and women all over the world. With all the obesity epidemic spreading at an alarming rate, it’s not uncommon for weight reduction and dietetics counseling to look synonymous. Nevertheless, in spite of the scaling variety of Americans who are obese or overweight, most are are not aware that it could bring about asthma. Or it might be serious issues like how and where to get the best cure for somnambulism. Comprehensive research is done in order to bring out such informative articles. Every one of these is discussed in detail on the website.

Atinaz is the response to the requirement for a single point website for info on various subjects by in a concise and clear way.

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One of the most significant parts of Internet marketing which every Internet saler has to know is that once you have got your web shop upon the Internet and running, your work is not done.
People need to be told that your goods are up on the web, and all they have to do is visit, browse, choose, pay, and accept their goods. This can only be done by making sure that once you have build your website, using an valuable e-commerce solution or shopping cart program, you follow up with an hostile marketing campaign. An Internet business doesn’t happen to be a 9-to-5 job. It happens to be 24 x 7 x 52, you need to be commetted, answering questions on and offline, making sure that the goods has been sent to the buyer, asking for criticism, and replying to the feedback – all in reasonable time – make the clients of your ecommerce web shop feel you are focused on them as individuals and not just orders.

Once you’ve made sure that your online shop is in the marketplace, get family, friends and acquaintances to visit. Listen to their criticism. All criticism is useful both negative and positive, it is all constructive. The comments will come from different perspectives, utilize these people they are your greatest assets!

Graphics look great but they can slow the site down – keep them clean and simple, cut out the audio unless it’s absolutely necessary to the product. Search Engine Submission, Optimization and Management are becoming more critical with the exponential increase in web shops. You also have to make sure that the e-commerce solution that you have chosen has an efficient Web hosting program attached to it.

All right, you spend plenty of cash getting the best website design, and you put all your products in the design to your own satisfaction. The e-commerce solution that you used to start up your shop came highly recommended and you utilized it. But whenever you click upon your webpage hoping to open it what you get is “server down.” That happens to be one of the most frustrating parts of buying online – this needs to be overcome! Look for a hosting service which provides high levels of uptime and responsive customer (You!) services.

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Looking for Best Online shopping sites in India or Top 5 2015 shopping website in India, here in this post we going to tell you top 20 Indian online shopping sites. Online shopping has been growing very fast in India, only in 2012 online shopping e-commerce site number has crossed 600 from 100 . Online shopping offers fast, easy, money saving and interesting shopping experience, it has many advantages like 24 hours shopping, Shopping with coupon to get discount, shopping from Home, rich product availability and specifications etc. Also now many sites like Shopclues, Ebay, Tradus offers some great deals eveyday or week which you can’t resisit like Jaw Dropping Deal, Sunday Flea Deal, Tradus Mega deal, Ebay Sankalp deals, Homeshop18.com Superdeals, Flipkart offers, Amazon Happy Hours etc./p>

Online shopping has its drawbacks too, we cannot touch and feel the item, delay in shipping, shipping charges make product expensive specially in low cost items, risk of loosing your money, Stolen your card details etc.

Ebay and Amazon are the market leaders in online shopping in the world. However local Shopping deal site are more popular in India. Here is a list of popular websites offering Online shopping in India.

top-best-shopping-site

Please note our ranking of site is based on votes which we get by our viewers

How it works:- We average votes of all online shop and shop which has lower average comes first for example if 3 peoples have given rank Ebay and Flipkart to 1,6,5 and 8,1,6 so we get average for ebay is 4 (1+6+5/3) and for Flipkart is 5 (8+1+6/3). In this case Ebay comes first and Flipkart second.

(1)Amazon Score (4.75)- World leader in e-commerce market recently started operation in india, Now Indians can buy Books, CDS and Electronic at cheaper price from Amzon.in. For limited time they offering free shipping.

(2) Flipkart- Founded in 2004 with only Rs. 400000 now in 2014 tuned over 60,000 Crore company. You can not only buy books online through Flipkart, but also mobile phones & mobile accessories, laptops, computer accessories, cameras, movies, music, televisions, refrigerators, air-conditioners, washing-machines, Clothings, Footwears, Accessories, MP3 players and products from a host of other categories. After takeover of letsbuy.com now flipkart is largest player of e-commerce of India.

(3) Snapdeal- SnapDeal offers everything from local daily deals on restaurants, spas, travel to online products deals. They offer you best price with free shipping.

(4) Paytm- Started with Mobile Recharge and Bill Payment website now Paytm selling everything from Home Decor, Clothing, Laptops to Mobile at killer price. In very short time period Paytm has grown very fastly and able to place under our Top 10 Indian Shopping Website list.

(5) ebay- After almost 6month of dominating at number 1 ebay has come down at number two on list. eBay is the Indian version of the popular online shopping portal eBay.com – world’s online marketplace. Ebay has a diverse and passionate community of individuals and small businesses. Ebay offers used and fresh items with a wide network of international shipping.

Online shopping has become a popular trend in India now. People have been enjoying the convenience of having their order shipped right to their doorstep. But people often get confused in selection of reliable sites as there are a plethora of sites, and everyone claims to be reliable. But in actual only few are up to the mark. Thus to facilitate you, here is our pick of top 5 online shopping sites.

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There are many people in the western world that associate Chinese fashion with Mao suits and cheongsam. But contemporary Chinese fashion has come of age and now, when you visit the modern cities like Beijing and Shanghai, you see many clad in jeans, t-shirts and jackets. Even when you go to rural China, jeans are not uncommon. Among the women, business suits are very common. These business suits are not unlike the ones worn by working women in the west. But womens Chinese fashion does have its own trends and there are some online websites sell Oriental fashion clothes online. Among them Yoco fashion is a name to consider. If you are looking for the best in Japan, Korea, Taiwan or China clothing wholesale theirs is a website you should visit.

What does a Chinese woman want in her fashion? What she wants is a beautifully cut cloth that accentuates her figure and yet maintains the demureness and shyness that is associated with the women in China. Chinese fashion websites cater to all these requirements. You have the latest fashions and trends available with them and yet you dont pay through your nose to buy their dresses. When you visit these websites you get to see a range of dresses, blouses, pants and skirts for women and choosing one is rather easy. And the best part is when you look at the price tag. China clothing wholesale prices and their prices are no different.

Many people think that wholesale clothing means inferior quality. However, when you have a China clothing wholesale online website they cannot really afford to compromise on the quality of their clothes. Word spreads fast in the online community and if someone is not true to their promise they can forget selling clothes online. Moreover, designers like Yoko fashion are there to cater to other women in the Far East too. If you are looking for cheap but good quality Japanese, Taiwanese and Korean clothing, this is one website you should always look out for.

What are some of the wholesale clothing items that you can buy from Yoco fashion? Well, youve got to visit some of the Far East clothing websites to find out. What you will find are all the items neatly arranged so that you can instantly find what you are looking for. And they not only sell items of clothing but fashion handbags and shoes too. So, you can only buy your favorite dress but also shop for matching accessories. You also find clothes for men and children listed with them. So, if you are looking for a comprehensive website for the fashion needs for your entire family, you know where to look.

Whether you are looking for Japanese, Taiwanese and Korean clothing at wholesale prices or China clothing wholesale, there are websites that can cater to your need. Yoco fashion is perfect for Japanese, Taiwanese and Korean clothing. As for Chinese clothing, there are many names to consider. Shop online and have a gala time.

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Market drivers are the growth of common customer needs, the emergence of global customers, the development of global channels of distribution, and of marketing approaches that are transferable across cultural and geographical boundaries. Forecast the convergence of markets as a result of the development of economic and socio-cultural interdependencies across countries and economies. He argued that the new communication technologies are key to the growing homogenization of markets, reducing social, economic, and cultural differences, including old-established differences in national tastes or preferences. This process has forced companies to respond to growing similarities between consumer preferences. He also said quite simply that, if you can make a c better product, cultural barriers will not prevent it becoming acceptable worldwide. The international success of the civil services examination Japanese consumer electronics industry appears to support this claim. There has been a long-standing debate about whether global markets are developing as tastes converge across the globe in a widening range of industries. Examples of such convergence include McDonald’s burgers, designer jeans, and Coca-Cola. The debate centres on the desirability of standardization of products or services for broadly defined international market segments. This belief in a homogenization of tastes coexists with the view that fragmentation may more appropriately describe the trend in international consumer demand.

A great deal of discussion has taken place over the opportunities for and barriers to, such standardization. The argument for global markets does not, however, necessarily signify the end of market segments. It can mean instead that they expand to worldwide proportions. The retail chain Benetton has built its whole strategy on these assumptions. In Benetton there is some adaptation of such things as colour choice for different domestic markets, but such adaptation occurs around the standardized core of Benetton’s ‘one united product’ for its target market segment worldwide. It sells ‘active leisurewear’ globally to 15-to-24-year-olds. Cross-border M&A provides many opportunities for achieving economies of scope from global marketing strategies. Branding provides a useful illustration of this potential. An increasing number of multinational corporations (MNCs) are standardizing their brands to send a consistent worldwide message and take greater advantage of media opportunities by promoting one brand, one packaging, and uniform positioning across markets. Rather than a patchwork quilt of local brands in local markets, the owners of international brands increasingly favor simplified international brand portfolios.

Many local brands have been developed by high advertising spend over years and have established strong intangible switching costs among their local populations. Despite this, they are likely to die in the face of a determined global brand assault. Focusing on civil services

fewer strong brands is seen as the best way of addressing fierce competition from other brands and private-label products, as well as getting the best value from expensive investments in advertising. Another way in which brand globalization is being felt is in the branding of companies themselves; a trend observable as companies become established as MNCs rather than just domestic market champions. Names that are felt to be too parochial or nationalistic are made more universally acceptable. Obvious candidates for such treatment have been previously state-owned enterprises, so that British Telecommunications became BT, British Petroleum became BP, and the Koreanchaebol Lucky Gold star became the internationally unexceptionable LG. Similarly, the name AXA was chosen to cloak the French origin of this insurance MNC and thereby make it more regionally and globally acceptable. This is the likely fate of many UK companies acquired by foreign multinationals.

Globalization offers the advantage of economies of scale and standardization even for a segmented marketing strategy. In advertising costs, for example, PepsiCo’s savings from not producing a separate film for individual national markets has been estimated at $10 million per year. This figure is increased when indirect costs are added, for instance the speed of implementing a campaign, fewer overseas marketing staff, and management time which can be utilized elsewhere. International standardization of activities is established by practitioners at points in their value chain where advantages can be derived, even though there may not be a global operation across all functions. Benefits are possible from globalization in any or all of the following: design, purchasing, manufacturing operations, packaging, distribution, marketing, advertising, customer service, and software development. Globalization makes possible standardized facilities, methodologies, and procedures across locations. Companies may be able to benefit even if they are able to reconfigure in only one or two of these areas. Potential cost advantages such as these are an important incentive to undertake cross-border M&As.

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Looking for Best Online shopping sites in India or Top 5 2015 shopping website in India, here in this post we going to tell you top 20 Indian online shopping sites. Online shopping has been growing very fast in India, only in 2012 online shopping e-commerce site number has crossed 600 from 100 . Online shopping offers fast, easy, money saving and interesting shopping experience, it has many advantages like 24 hours shopping, Shopping with coupon to get discount, shopping from Home, rich product availability and specifications etc. Also now many sites like Shopclues, Ebay, Tradus offers some great deals eveyday or week which you can’t resisit like Jaw Dropping Deal, Sunday Flea Deal, Tradus Mega deal, Ebay Sankalp deals, Homeshop18.com Superdeals, Flipkart offers, Amazon Happy Hours etc./p>

Online shopping has its drawbacks too, we cannot touch and feel the item, delay in shipping, shipping charges make product expensive specially in low cost items, risk of loosing your money, Stolen your card details etc.

Ebay and Amazon are the market leaders in online shopping in the world. However local Shopping deal site are more popular in India. Here is a list of popular websites offering Online shopping in India.

top-best-shopping-site

Please note our ranking of site is based on votes which we get by our viewers

How it works:- We average votes of all online shop and shop which has lower average comes first for example if 3 peoples have given rank Ebay and Flipkart to 1,6,5 and 8,1,6 so we get average for ebay is 4 (1+6+5/3) and for Flipkart is 5 (8+1+6/3). In this case Ebay comes first and Flipkart second.

(1)Amazon Score (4.75)- World leader in e-commerce market recently started operation in india, Now Indians can buy Books, CDS and Electronic at cheaper price from Amzon.in. For limited time they offering free shipping.

(2) Flipkart- Founded in 2004 with only Rs. 400000 now in 2014 tuned over 60,000 Crore company. You can not only buy books online through Flipkart, but also mobile phones & mobile accessories, laptops, computer accessories, cameras, movies, music, televisions, refrigerators, air-conditioners, washing-machines, Clothings, Footwears, Accessories, MP3 players and products from a host of other categories. After takeover of letsbuy.com now flipkart is largest player of e-commerce of India.

(3) Snapdeal- SnapDeal offers everything from local daily deals on restaurants, spas, travel to online products deals. They offer you best price with free shipping.

(4) Paytm- Started with Mobile Recharge and Bill Payment website now Paytm selling everything from Home Decor, Clothing, Laptops to Mobile at killer price. In very short time period Paytm has grown very fastly and able to place under our Top 10 Indian Shopping Website list.

(5) ebay- After almost 6month of dominating at number 1 ebay has come down at number two on list. eBay is the Indian version of the popular online shopping portal eBay.com – world’s online marketplace. Ebay has a diverse and passionate community of individuals and small businesses. Ebay offers used and fresh items with a wide network of international shipping.

Online shopping has become a popular trend in India now. People have been enjoying the convenience of having their order shipped right to their doorstep. But people often get confused in selection of reliable sites as there are a plethora of sites, and everyone claims to be reliable. But in actual only few are up to the mark. Thus to facilitate you, here is our pick of top 5 online shopping sites.

Website

It is possible for every piece of data to be seen by others unless it is secured by an SSL Certificate. Your customers won’t trust your web site without it.

Why banks need SSL?

SSL Certificates are essential factor to gain Customers confidence in your Services and Brand

SSL stands for Secure Socket Layer, which allows online users to create sessions with Internet sites that are safe and secure i.e. they have the least risk of external contravention. In an Online Banking website, the customers can only be secure with the use of SSL technology. An SSL Certificate ensures that all data passed between the Web server and browser remains private and secure.

To make online banking safe for its Customers all the banks must have SSL Certificates. SSL Certificates is the only answers to questions such as – Will my money be safe? Can someone steal my Personal information?, Can someone access funds or track my transactions?, Could a thief find a way to clean out my bank account?

Thus all the banking websites need SSL Certificates

To enhance Customers Confidence in your Website.
To get accepted globally – expand clientele from all over the world.
SSL is mandatory for sites collecting personal or financial information from their customers.
Most of the consumers now expect safety & security to the part of online services they use.
You value privacy and expect others to trust you.
Banks need to comply with privacy and online security requirements.
SSL is a necessity if you have offices that share confidential information over an intranet.
The most important is to protect your customer’s transactions and provide visitors with proof of your digital identity.

What happens if a bank does not use SSL, What are the risks involved?

Customers are very careful while doing online banking. They are aware of SSL and check for HTTPS before logging in to the website. SSL, Secure Socket Layer is extremely essential for any website, which is collecting sensitive information like personal information, credit card numbers online. Especially banking websites should have SSL Certificates to secure the online transactions of their customer.

Consequences for not deploying SSL certificates on banking website are –

Customer may rebuff to expose his bank account details to the Internet.
Hackers and criminals may track the valuable information.
You can lose a potential customer.
Customers may loose faith and may go to some other bank.
Non-availability of SSL on any Banking Website may affect its brand image or Goodwill.

What is SSL Certificate?
SSL (secure sockets layer) is a communications protocol, which is now the global standard for security
SSL creates an encrypted link between a web server and a web browser to ensure that all data transmitted remains private and secure. The Secure Sockets Layer protects data transferred over http using encryption enabled by a servers SSL Certificate

SSL uses a cryptographic system that uses two keys to encrypt data – a public key known to everyone and a private or secret key known only to the recipient of the message. The public key is used to encrypt information and the private key is used to decipher it. When a Web browser points to a secured domain, a Secure Sockets Layer handshake authenticates the server (Web site) and the client (Web browser). An encryption method is established with a unique session key.

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If your website is the centre point of your marketing strategies, then your homepage is the lobby of your business. Your website homepage determines whether a user will stay to interact with your brand or business further or will they leave you high and dry? Here are some things you can do to ensure that your website homepage makes a user want to stick around. 1.Be bold and be assuring Your website homepage needs to have main graphic or a dominant element such as a header or a slider that will grab user’s eyeballs. A headline is usually placed below this, along with a series of text, which is the first thing that a user will read. This passage of text is extremely critical because it has the role to assure a user that they have come to the right place and ensure that they stick on for more action. Reiterate your product category and try your best not to be generic. 2.Make users’ acquaintances You should then go on to introduce yourself in a sentence or a paragraph, depending on whatever your design allows for. Remember, this isn’t the place to brag about yourself or your achievements. Your consumer is paramount and you should really be addressing them here. Use words like -You’ rather than -We’. -We’ tends to sound preachy and cliquish, whereas -you’ is where the persuasion process begins. 3.Think search not SEO Your optimization efforts may be critical for your company, but your user doesn’t really need to see them. You can use meticulously researched keywords in your website homepage copy, but try not to overemphasize or overuse them. This leads to your copy looking gawky. Remember, at the end of the day, your main focus should be addressing a human being and not a crawler. 4.Do away with fluffy copy Great website homepage copy uses flair and not fluff to get to the point. Don’t ramble on and on with clichs and banalities that are bound to cut your consumer’s attention span even shorter. You have to edit your copy to make every word count to be able so that you can hold your consumer’ attention and engage them for a span of time. 5.Be friendly No one likes a wise guy. Don’t be a wise guy. Make your copy and the tone of voice that you use casual. If you sound high and mighty, your reader might think you’re too full of yourself and end the relationship then and there. Approach your reader as you would a new friend. Be yourself. The harder you try to impress your reader with industry buzzword babble, the further you are actually pushing them away 6.Be easy to navigate Your side bar or navigation bar needs to be simple and easy to understand, featuring windows, prominent pods, or sections with subheads that showcase portions of your website you want your consumers to interact with next.